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Monthly Archives: February 2011
From Collaboration to Relationship Capital (RC) Interlocking
Tweet As millions of people and organizations scale up their communications and online actions through Social Media, the Chief Marketing Officer must try out new innovative ways of capturing, measuring, and managing their brand, work group, as well as the … Continue reading
Posted in Articles, influence, Newsflash, Uncategorized
Tagged collaboration, education, influence, Innovation, Interlocking, leadership, management, marketing, Relationship Capital, sales, social analytics, Social CRM, standards, trends, trust, wealth
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“I Do Not Know” – Earns You Relationship Capital (RC)
Tweet In this ever complex inter-connected world, there is a lot to be said for “I Do Not Know”. In the relationship economy if you are asked a question by a prospective customer that you cannot answer, it is BETTER … Continue reading
Posted in Articles, influence, Newsflash, Uncategorized
Tagged collaboration, commitment, education, Honesty, influence, Innovation, leadership, management, Relationship Capital, reputation, sales, Social Capital, Social CRM, trust
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The 4 Factors Small Businesses Must Consider to Leverage Relationship Capital (RC) and Grow Revenue
Tweet There are 4 factors that are challenges for small business owners. -In the U.S., there is a mindset among many business entrepreneurs that if you build it they will come. This seems to be more myth than fact. Selling … Continue reading
Posted in Articles, influence, Newsflash, Uncategorized
Tagged collaboration, commitment, influence, Innovation, intangible, leadership, management, marketing, Relationship Capital, reputation, sales, social analytics, Social Capital, Social CRM, standards, strategic, transformation, trends, trust, wealth
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The 1967 Movie “The Graduate” from “Plastics” to ‘Influence” – Opportunity in the 21st Century
Tweet The last vestiges of 20th century mass marketing theory and practice are rapidly fading away. The rules and trusted metrics for acquiring and retaining profitable customers and clients is becoming clearer and clearer by the rapid adoption & growth … Continue reading
Posted in Articles, influence, Newsflash, Uncategorized
Tagged commitment, education, influence, Innovation, leadership, marketing, Relationship Capital, reputation, sales, social analytics, Social Capital, standards, transformation, trends, trust, wealth
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We are ALL Independent Contractors and the Importance of Your Relationship Capital (RC)
Tweet To succeed in today’s global marketplace, you need to have top quality and low cost. In order for businesses to achieve these dualistic goals, they must specialize. This means choosing the core processes that they are great at and … Continue reading
Posted in Articles, influence, Newsflash, Uncategorized
Tagged commitment, education, influence, Innovation, leadership, management, marketing, relationship, Relationship Capital, reputation, sales, service, social analytics, Social Capital, standards, transformation, trends, trust, wealth
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Commitment to Commitments Earns You Relationship Capital (RC)
Tweet In many ways I am a heretic. This photo on the left came from a Seth Godin presentation at TED in 2009 on the importance of creating a tribe. My passion is strong when it comes to creating a … Continue reading
Posted in Articles, influence, Newsflash, Uncategorized
Tagged collaboration, commitment, education, influence, Innovation, leadership, management, Relationship Capital, reputation, Social Capital, Social CRM, trends, trust, wealth
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Relationship Capital (RC) Enables the Bottom Line $$ for Business in the Online World
Tweet I believe in capitalism as the best system for wealth creation across the globe. Relationship Capitalism is how I see success going forward in this inter-connected on-line world. Even with all the recent failures in leadership especially from the … Continue reading
Posted in Articles, influence, Newsflash, Uncategorized
Tagged collaboration, commitment, Currency, education, influence, Innovation, intangible, leadership, management, marketing, Relationship Capital, reputation, sales, social analytics, Social Capital, Social CRM, trends, trust, wealth
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Online Relationship Capital (RC) is a Standard of Trust
Tweet As more and more business is conducted through social media portals and online interactions, it is becoming evident to many leaders, businesses, and professionals that they require a relationship capital (RC) or validated reputation indicator. Openly trusting an online … Continue reading
Your Relationship Capital (RC) is Foundational for Successful Social CRM Implementation
Tweet As companies begin to go beyond just listening to their customers and prospects to meaningful and proactive on-line interaction, Social CRM seems to be poised to be the next big thing in social media. Business can unify data, … Continue reading